Dennis Publishing and BuyaCar: how to get in pole position for digital revenue diversification 18 December 2018 Find out the from Pete Wootton, Head of Digital at Dennis Publishing, how the company is projected to make 40% of its revenue from e-commerce in 2018. This comes from his talk at ‘The Present & Future of Publishing’ event, put on by Bibblio, Media Voices, What’s New In Publishing and Sovrn Holdings.