Bibblio Blog

Thought pieces on media, publishing, machine learning and content recommendation

Mobile publishing: common mistakes and how to avoid them 22 October 2020 Mobile engagement is up, but digital publishers see marginal returns on their mobile campaigns. These common UX and monetization mistakes might be why. Yoga International's John Daskovsky: be mindful of personalization 8 October 2019 John Daskovsky, CTO of Yoga International is interviewed for Vertical Heroes, and discusses personalization of user experiences and content quality. Digital Trends' Bob Gruters: We're doubling down on OTT 5 August 2019 As part of our Vertical Heroes series, Digital Trends' CRO Bob Gruters talks to Bibblio CEO Mads Holmen about the importance of finding users where they find you. PSFK's Piers Fawkes: our B2B publication works due to relentless iteration 17 July 2019 As part of our Vertical Heroes series, Piers Fawkes unveils how his B2B company PSFK helps brands and retailers build tomorrow's customer experiences. How to make money as a publisher: NYC pros talk monetization 11 July 2019 Publishing professionals from Digital Trends, Den of Geek, Texere Publishing and AWN share about diversifying revenue channels at our latest NYC event. Where the world of content is heading: London event highlights 9 July 2019 Find out from the experts at Culture Trip, Pragmatic, Zone and Formative Content what the future of content will look like. Don't try to game the system: Philly publishers on audience development 2 July 2019 Publishing professionals in Philadelphia share their takes on digital transitions, sponsored content, how to do social and newsletters well, and more. SUITCASE's Serena Guen: Our magazine subscription sales are growing 150% year on year 30 May 2019 As part of our Vertical Heroes series, Bibblio's CEO Mads Holmen asked SUITCASE Group's founder Serena Guen about her multimedia travel magazine. What makes the B2B publishing space in London tick? 12 April 2019 Find out from B2B publishers Dennis, Computer Weekly, Architects' Journal and UKAuthority how they acquire audiences, engage with readers and generate revenue. Do the basics well or no one’s going to care: This and other insights from Berlin publishers 28 March 2019 Contributors from vertical publications in Berlin shared their insights about audience acquisition and monetization in publishing. In this post you'll read the highlights and are able to grab the presentation slides too. Dennis Publishing and BuyaCar: how to get in pole position for digital revenue diversification 18 December 2018 Find out the from Pete Wootton, Head of Digital at Dennis Publishing, how the company is projected to make 40% of its revenue from e-commerce in 2018. This comes from his talk at ‘The Present & Future of Publishing’ event, put on by Bibblio, Media Voices, What’s New In Publishing and Sovrn Holdings. The Present & Future of Publishing: The Media Moments 2018 Report 13 December 2018 Find out what we learnt from the Media Moments 2018 report, produced by Media Voices for What’s New In Publishing, which explores seven key areas which have influenced the media and publishing industry this year, with a look forward to 2019. How can digital media and publishing diversify audience acquisition? Part II 15 November 2018 We asked the Berlin digital media and publishing community about the future of audience acquisition, and the role of diversification, and this is what they told us. In Part II of the panel discussion we cover syndication and cross-pollination, subscription, and more. How can digital media and publishing diversify audience acquisition? Part I 9 November 2018 We asked the Berlin digital media and publishing community about the future of audience acquisition, and the role of diversification, and this is what they told us. In Part I of the panel discussion we cover growth vs diversification, the importance of direct traffic, and more. Diversification in Digital Media and Publishing: Part II 15 October 2018 Part II of the highlights of our panel discussion from Future of Media and Publishing New York: we discuss evolving commercial strategy, moving to a digital first publisher, long-term thinking in publishing, branded content, subscription and new horizons. Enthusiast Media: a new way to think about digital? 4 October 2018 What we learnt from the latest Future of Media and Publishing from NYC: part 1 is all about Enthusiast Media, a new mental model for publishers explained by Guy LeCharles Gonzalez. Learn what it is, how it works, and whether it can help you. Metrics, channels, innovation and trust: what’s on the minds of digital publishers 28 September 2018 Here's round two of our recap of the State of Media and Digital Publishing, focussing on the views of our panel on a number of topics: metrics to measure, important acquisition channels, trust issues for publishers with advertising and where the future is taking us. Does Digital Publishing Success Mean Going Analogue? 25 September 2018 Find out what we learnt about print, digital transformation and the future of native advertising and content marketing at the first State of Media and Digital Publishing, put on by Bibblio and 93 Digital at WeWork Shoreditch on 11 September 2018. What can AI really do for publishing? 16 July 2018 Catch the highlights from the talks by Isabel Thomspon, Senior Strategy Analyst from Holtzbrinck, and our co-founder and CEO Mads Holmen at The Society of Scholarly Publishing's event: 'Humans, AI, and Decision Making' - how can we make use of data to help us make better decisions? More thought-provoking comments from Berlin's publishing experts 20 June 2018 Earlier this month, Bibblio went to Berlin to launch the Future of Media & Publishing series, bringing together professionals who work in publishing, online media and media-tech to discuss the best ways forward in the world of content. Here are the six best quotes, and what we should take away. AI: The threat or cure for media? 18 June 2018 Read our roundup of the panel 'AI: The threat or cure for media?', from CogX 2018. We've got the takeaways featuring Mike Butcher, Editor-at-large for Tech Crunch, Grace Boswood, COO, Design and Engineering at the BBC, Dan Gilbert, Director of Data for News UK, and Bibblio’s Mads Holmen. The view from London: five insights on the future of digital media and publishing 20 March 2018 Takeaways from the 2nd Future of Media & Publishing London meetup in March 2018. Hosted at Work.Life in Clerkenwell. Presentations and debate by speakers from Dennis, The Memo, Blockmetry and Pugpig, with recommended top tools to help users navigate the web and catch up on great content. 4 predictions for digital media and publishing in 2018 that you need to understand 23 February 2018 As the dust settles around all of the predictions for 2018, we've selected the ones that digital content businesses really need to understand to thrive this year. Why personalization isn't a silver bullet for publishing & media 18 January 2018 Personalization is often presented as the solution to solve all publishers' challenges in audience engagement and retention, but is it really a silver bullet? 10 people and sites to follow in 2018 who get digital media and publishing 11 January 2018 Find out who you should be following to get the real story of where media and publishing are headed in 2018 #pivottoreaders A new goal for digital publishers in 2018: your loyalty metric 4 January 2018 As publishers strive to establish diverse revenue streams, they need to cultivate a loyal audience. Read how a recommender system can help get devoted users. Naughty or Nice? 19 December 2017 In the world of digital media, not everyone has been good this year. We’re publishing Santa’s naughty and nice list. In the land of content, relevance is king 7 November 2017 Publishers and industry partners came together to examine the opportunities in the digital publishing sector at the 2017 AOP Digital Publishing Convention. Where stories and ideas in Russia find a home 10 October 2017 The most important approaches when growing an independent subscription platform, according to a Moscow publisher. Beating to the rhythm of Modern Drummer 29 September 2017 How Modern Drummer, the dedicated magazine, is leveraging their archive and social following to grow their business. A Crisis of Attention - Part II 26 September 2017 Mads Holmen, co-founder of Bibblio, argues that content quality and putting users first could be the dominant force shaping the future of media and publishing. The future comes highly recommended 2 March 2017 Curation has always been the basis of great collections, from libraries to art exhibitions. The digital future will be no different, but now we have algorithms. Advertising vs Subscription 9 February 2017 Discover how media businesses like Medium and NYT are adapting to the emerging post-advertising landscape through subscription models and user-first strategies. Clicks vs Satisfaction 2 November 2016 There's always been competition for traffic, but some sites are now putting metrics over people, chasing clicks in search of ad revenue. Readers deserve better.